Yukti
Free, fun personal finance lessons for India: money smarts, one acorn at a time.
The problem
Most young people in India never learn how money works. Budgeting, credit scores, loans, taxes and investing aren't taught at school, and existing resources are dry, full of jargon or trying to sell a product. So people learn from expensive mistakes.
Why it exists
Money skills should be free, simple and fun. Yukti teaches personal finance through bite-size story lessons, quick quizzes, a hands-on Budget Lab and daily streaks, with Yuki the squirrel cheering you on. It runs in the browser, with nothing to download.
Vision / purpose
A financially confident generation in India. Yukti wants anyone, especially beginners, to go from not knowing what a credit score is to having their own money plan, building the habits that protect and grow their money for life.